by anthony verna | Nov 27, 2015 | Advertising Law, Business Law, Law & Business Podcast, Trademark Law
It’s Episode 20 of the “Law & Business” podcast. In this episode, Janine Just of Janine Just, Inc., “chief connectologist.” Janine defines a connectologist as an agent of digital gap-bridging; a person who brings real life to...
by anthony verna | Nov 27, 2015 | Advertising Law, Business Law, Law & Business Podcast, Trademark Law
In Episode 19 of the “Law & Business” podcast, I am joined by Angel Quintana. Angel is a business advisor who helps business owners be tastemakers, rebels, or visionarys, which might not be the get-rich-quick guide that all those other marketing...
by anthony verna | Nov 1, 2015 | Advertising Law, Business Law, Law & Business Podcast, Trademark Law
In Episode 18, Anthony sits down, again, with Jim Huerta of the Nessa Group. This episode is about failing to market properly. A business must not only create a business plan, but must create a marketing plan. That marketing plan includes what kinds of consumers are...
by anthony verna | Nov 1, 2015 | Advertising Law, Business Law, Copyright Law, Law & Business Podcast, Trademark Law
Once again, Anthony sits down with social and interactive media strategist, Oz Sultan. Oz and Anthony talk about Periscope. It’s a great business tool, but are there some legal issues? http://vernalaw.wpengine.com/wp-content/uploads/2015/11/lb17.mp3Podcast:...
by anthony verna | Nov 1, 2015 | Business Law, Law & Business Podcast
Episode 16 of the “Law & Business” podcast is about How Small Businesses Fail and Why It’s Too Important. Anthony Verna sat down with Jim Huerta of the Nessa Group, a senior-level advisory firm that helps companies realize their potential,...
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