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Domain Names in Different Alphabets
On November 16, 2009, ICANN (the international organization) started to test the ability to have Internet domain names be in alphabets outside of Roman characters. What does this mean from a trademark perspective? It means a lot more websites to protect from...
You can’t google it. You also can’t xerox a xerox. Still. Generic Trademarks.
Generic Trademarks. A generic term is not able to be protected as a trademark and is affording no trademark rights or trademark protection. This is unlike the other types of phrases or words that are afforded trademark protection. Fanciful Marks (these are strong...
Should you use a sweepstakes or other promotion to increase sales?
Why Businesses Should Use Sweepstakes or Promotions to Increase Sales Promotions, including sweepstakes, contests, and giveaways, are powerful marketing tools that can drive sales, increase brand awareness, and engage customers. This strategy, when executed correctly,...
Will the FTC fine my company for an advertising law violation?
Navigating FTC Settlements: Lessons Learned for Advertising Law Compliance Introduction: In a recent case, the Federal Trade Commission (FTC) reached a settlement with a group of companies, all owned by one individual, over discrepancies in the minutes offered with...
Law Practice Philosophy – Trademark, Copyright and Advertising Law
Welcome to Our Intellectual Property Law Firm in New York City Discover a legal philosophy dedicated to safeguarding your business through patent, trademark, copyright, and advertising/e-commerce/privacy, as well as general business law. At our New York-based firm, we...
Why Register Trademarks and Copyrights?
Geographical Reach: Gain nationwide protection across all fifty states and U.S. territories when you register your trademarks and copyrights. Enhanced Visibility: The owner's information is publicly disclosed in both trademark and copyright registration...
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