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Website Privacy Policies Under California Law
While at the 35th Annual Marketing Law Conference hosted by the Brand Activation Association, an assistant attorney general of the state of California said that California's position is that any business with a website is doing business in California and that the...
FTC Updates in Enforcement
While many small businesses do not believe that the Federal Trade Commission is enforcing its regulations on deceptive advertising, the FTC has updates on recent fines. What are some recent FTC consent orders and settlements based upon false and deceptive advertising?...
Can I “Trademark My Name”?
Understanding the Process: How to Trademark Your Name Are you ready to "trademark your name" and establish a strong brand identity? Before diving into the process, let's explore what it truly means to secure a registered trademark for your business. You are looking...
Why is a Trademark Search Necessary?
Conducting a Comprehensive Trademark Search: Safeguarding Your Business A trademark search is necessary for due diligence purposes. Why a Trademark Search Matters Ensuring the success and longevity of your business requires a comprehensive trademark search for due...
Is the copyright symbol © necessary?
The Significance of the Copyright Symbol: Understanding Copyright Notice in the Digital Age In the realm of copyright law, the use of the copyright symbol serves as a valuable practice, known as "notice," according to attorneys specializing in copyright law. This...
What are some copyright problems businesses have?
Quite often, one of the issues that we see is a business that is set up around works that fall under the purview of the Copyright Act do not properly secure those copyrights. It is necessary to review the purpose of the work that the business needs. Is the business...
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