Articles by anthony verna

Trademark Monitoring at Verna Law

What is your intellectual property plan for 2017? If your plan does not include trademark monitoring, then your plan is lacking. What is trademark monitoring? It's discovering what trademarks that are filed that are similar to your trademarks. It's discovering what...

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Food Labeling Law Issues

Food labeling law seems as if it is an uncontroversial area of law.  However, many aspects of food law - especially the labels - are misunderstood. Perhaps no other category of consumer products has more direct and sustained implications for consumers than...

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What is a Trademark?

A trademark is any device – such as a word, phrase, stylized word, logo, color or sound – that allows a consumer to understand the source of goods/services (the company that makes the product or provides the service) and the quality of those goods/services.  That is...

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Law & Business Podcast Episode 28: Raj Goel of Brainlink International, Inc., Talks About Operational Maturity in Business

In the "Law & Business" podcast, Episode 28, Raj Goel of Brainlink International talks about Operational Maturity in business. What is Operational Maturity and what are the levels of Operational Maturity (OML)?  The difference between the OMLs of businesses...

What is Prior Art?

We discuss the need to do a patent search to find prior art.  What is prior art that the patent search is supposed to find? Prior art does not need to exist physically or be commercially available. It is enough that someone, somewhere, sometime previously has...

Law & Business Podcast Episode 27: John Eastwood talks about IP and Manufacturing Issues in the Greater China Market

The special guest in Episode 27 of the "Law & Business" podcast is John Eastwood, a partner at Eiger Law in Taipei.  John and Anthony discuss the issues that many American businesses have when they start production of their products in the Greater China Market. As...

Law & Business Podcast Episode 26: Ed Heerey Helps Compare U.S. and Australian Rights of Privacy and Publicity Law and Issues

In the Law & Business Podcast Episode 26, Australian barrister Ed Heerey helps to compare U.S. and Australian Rights of Privacy and Publicity law and issues. This is one of the most fun episodes of the podcast.  Anthony visits Ed Heerey, an Australian...