Here’s a question that a business owner recently asked of me: Would you be concerned about having products manufactured in other countries (China, S Korea) and then having the IP ripped off? If you are concerned, you should listen to this discussion with John Eastwood...
Verna Law Blog - Patent, Trademark, and Copyright Law
How to value Trademarks?
How to value Trademarks? One stumbling block for many businesses is in valuing intellectual property. The stumbling block is important to consider because intellectual property takes time and money to register and enforce. Valuation is important to show on a company’s...
Episode 20: Working with Influencers and Other PR Social Media Issues
It's Episode 20 of the "Law & Business" podcast. In this episode, Janine Just of Janine Just, Inc., "chief connectologist." Janine defines a connectologist as an agent of digital gap-bridging; a person who brings real life to digital relationships with in-person...
Episode 19: How a Business Should Market and Set up a Funnel; CAN-SPAM E-mail Marketing Issues
In Episode 19 of the "Law & Business" podcast, I am joined by Angel Quintana. Angel is a business advisor who helps business owners be tastemakers, rebels, or visionarys, which might not be the get-rich-quick guide that all those other marketing experts are using...
Episode 18 – How Businesses Fail to Market Properly
In Episode 18, Anthony sits down, again, with Jim Huerta of the Nessa Group. This episode is about failing to market properly. A business must not only create a business plan, but must create a marketing plan. That marketing plan includes what kinds of consumers are...
Episode 17 – Periscope, Business, and the Law
Once again, Anthony sits down with social and interactive media strategist, Oz Sultan.
Oz and Anthony talk about Periscope. It’s a great business tool, but are there some legal issues?
Episode 16 – How Small Businesses Fail and Why It’s Too Important
Episode 16 of the “Law & Business” podcast is about How Small Businesses Fail and Why It’s Too Important. Anthony Verna sat down with Jim Huerta of the Nessa Group,
Victory in a TTAB Motion
On October 1, 2015, the Trademark Trial and Appeal Board froze the calendar for Lacroix vs. Christian LaCroix Snc., TTAB Cancellation No. 91201563. This came on the heels of the defendant's filing a motion for sanctions on April 29, 2015, which was only 20 days after...
Episode 15 – Games for Promotions and Daily Fantasy Sports
The newest trend is daily fantasy sports.
Taking a step back, what makes a game used in promotion not gambling? And what, then, makes a daily fantasy sports business model not gambling?
In order to use a game for promotion, the sponsor of the game must remove one of three key elements of the game:
- Chance
- Prize
- Consideration
So, daily fantasy sports like Draft Kings and Fan Duel must be able to do that in order to run a non-gambling game.
But those games also must have a set of rules and must also be run fairly, with a level playing field.
Would you like to run a game in order to promote your business? Call or send an e-mail. 914-358-6401 or anthony@vernalaw.com
Podcast: Play in new window | Download
Subscribe: Apple Podcasts | Email | RSS
Law & Business Podcast: Episode 59 Musician Andromeda Turre has Copyright Questions
It's always fun when your friends drop in for a podcast episode. My guest this time is my friend, the talented and...
Video Blog 34: Patent FAQ: Why Should I Seek Patent Protection?
Hi, I'm Anthony Verna, managing partner of Verna Law. We focus on intellectual property and advertising law, but I...
Video Blog 33: Patent FAQ: Do I need a model or prototype?
Do you need a prototype in order to register a patent? A patent gives the patent owner exclusive rights to make, sell,...



