Would you want another business to “freeload” off of your business’ goodwill? If your business does not protect its trademarks and service marks, that is exactly what can happen. If another business wants to use your business’ mark, it can petition a court to...
What is your intellectual property plan for 2017? If your plan does not include trademark monitoring, then your plan is lacking. What is trademark monitoring? It's discovering what trademarks that are filed that are similar to your trademarks. It's discovering what...
Food labeling law seems as if it is an uncontroversial area of law. However, many aspects of food law - especially the labels - are misunderstood. Perhaps no other category of consumer products has more direct and sustained implications for consumers than...
Verna Law at Toy Fair 2017 As usual, Verna Law, P.C. had a presence at the 2017 edition of the Toy Fair in New York City, the world’s largest exhibition in the toy industry. This year was Anthony Verna’s 7th Toy Fair and Wil Jacques’ first Toy Fair. Yes, there was...
Recently, Verna Law, P.C. filed an answer and a counterclaim in an opposition proceeding, asking the Trademark Trial and Appeal Board to cancel a trademark that was originally filed in a foreign country. Why? Because there is not evidence of the foreign trademark...
Over time, the FTC has settled with several companies for advertising violations. So, yes, the Federal Trade Commission does fine companies for advertising violations. These advertisements were deceptive and misleading in various industries. Usually, those...
What is Trademark Infringement? Trademark infringement is the unauthorized use of a registered trademark or of a trademark that is confusingly similar to the registered mark. The unauthorized use may or may not be on the goods and services discussed in the trademark...
A trademark is any device – such as a word, phrase, stylized word, logo, color or sound – that allows a consumer to understand the source of goods/services (the company that makes the product or provides the service) and the quality of those goods/services. That is...
File early (It’s true for trademarks, also) Your time to file for patent protection is limited and patents should be contemplated early on in development. In fact, Verna Law will send you a questionnaire to help answer questions and guide the discussion of the product...
The "Law and Business" podcast is BACK. And Anthony is joined by his new co-host, Heather Abissi. Heather M....
The company that holds all of Elvis Presley’s merchandising rights, Authentic Brands Group (ABG), is telling everyone...
Here's a lightly-edited transcript of the video blog: Hi, I'm Anthony Verna, managing partner, Verna Law, back for...