Trademark Law

Protecting what's valuable and increasing the worth of your business.

Review your potential risks and opportunities

An ounce of prevention

Protect yourself before infringement occurs

Failing to properly protect your intellectual property can help other people make a lot of money off your hard work and ideas. Let the experts at Verna Law conduct a review of your business’ intellectual property assets and liabilities to ensure you have the protection you deserve.

Do you have questions? See our Trademark Law FAQ for answers!

A COMPLEX ISSUE

Trademark law is a constantly changing challenge

A properly managed intellectual property portfolio can help protect the value of your business and provide recourse against infringement by domestic and international competitors.

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Trademark Law and Clearances

Trademark Registration and Defense

Trademark Infringement prosecution

Trademark Infringement Defense

Trademark Licensing

Trademarks Blog

How Long do Trademarks Last?

How long do trademarks last? This question has a famous short answer with a much longer answer to follow. Trademarks last as long as the mark is used on products or in advertising for services. As long as the trademark is in use, the trademark is in effect. Here is a...

Trademark Cease-and-Desist Letters

Navigating the Waters of Trademark Infringement: Responding to a Cease and Desist Letter Have you ever opened your email to find a cease and desist letter staring back at you? It's a moment that can trigger a flood of questions and concerns. This guide is designed to...

Are Trademarks Assets?

Are Trademarks Assets? The short answer: Yes and No. Trademarks do have some characteristics of assets. Many businesses assign a valuation to their trademarks (be they registered trademarks or unregistered, common-law trademarks). Understanding Trademarks as...

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