Trademark Law

Protecting what's valuable and increasing the worth of your business.

Review your potential risks and opportunities

An ounce of prevention

Protect yourself before infringement occurs

Failing to properly protect your intellectual property can help other people make a lot of money off your hard work and ideas. Let the experts at Verna Law conduct a review of your business’ intellectual property assets and liabilities to ensure you have the protection you deserve.

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A COMPLEX ISSUE

Trademark law is a constantly changing challenge

A properly managed intellectual property portfolio can help protect the value of your business and provide recourse against infringement by domestic and international competitors.

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Trademark Law and Clearances

Trademark Registration and Defense

Trademark Infringement prosecution

Trademark Infringement Defense

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Trademarks Blog

What are the DuPont Factors?

What are the Dupont Factors? The scope of a trademark – either its use or its application for registration – is determined by whether there is “likelihood of confusion” (note that this is different from whether there...

Have You Ever Received an E-mail from China About Registering a Domain Name There?

Let's define the situation: You've registered your domain name. You have your website going. Then you receive an e-mail similar to this: "(It's very urgent, please transfer this email to your CEO. Thanks) We are the domain registration and solution center in...

Why did Mars Inc. File a Trademark Infringement Lawsuit against a Small Company?

Candy maker Mars Inc. is suing a Wisconsin woman over chocolates she is selling under a name that the company argues is "confusingly similar" to its cocoa extract supplements called CocoaVia. Mars said in a federal lawsuit filed March 24 that the chocolates sold in...

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