Verna Law, P.C.

Trademark Law Firm serving Bergen County
Contact us for your free consultation

Verna Law, P.C. is a premier, boutique law firm with a unique focus on Intellectual Property: Trademarks, Patents, Copyrights, Advertising, and Media Law.  Anthony M. Verna III, Managing Partner of Verna Law, P.C., has been admitted to New Jersey since 2004.  Verna Law’s New Jersey office is conveniently located in Ridgewood, Bergen County.

Our Team has over combined 60 years of legal Experience

Your Business and Brand Are Our Priority

Trademark Law is about legal protection for the brands that any business creates. These brands can be the business name, a product name, product lines, advertising slogans, taglines, colors, packaging, and even sounds. Brands could be trademarks or service marks. Trade dress is about the look, feel, packaging, of products or presentation of services.

If your business is not protecting any of these aspects of its business, then your business is leaving value not counted for and not calculated.

The Verna Law New Jersey office is conveniently located close to the train station in Ridgewood, NJ, which is served by the NJT Main Line and the Bergen Line.

Trademark Law Firm serving Bergen County

Trademark Applications

We offer cost-effective trademark applications with a comprehensive search to give you the proper advice through the trademark application process. After doing a comprehensive trademark search, the team at Verna Law, P.C. can apply for your proposed trademark at the United States Patent and Trademark Office until it registers. A trademark owner can save time, expense, and effort by adopting an inherently distinctive mark and ensuring it is registered on the Principal Register with the United States Patent and Trademark Office. Trademark registration is essential for acquiring strong legal rights, being able to efficiently enforce one’s trademark rights, and deterring others from infringing on your legal rights. If a trademark owner decides not to register its mark, and wants to enforce its rights, this becomes challenging. The trademark registration process is full of pitfalls for the inexperienced. Verna Law, P.C. also has experience at the Trademark Trial and Appeal Board should the need to oppose or cancel any other trademarks arise. Learn More

Trademark Litigation

Our team has over 60 years of combined experience in litigation. Anthony Verna, Managing Partner of Verna Law, P.C., is admitted to all courts in the U.S. District Court for the District of New Jersey in order to represent you in any federal trademark infringement case. Should there be a likelihood of confusion with another trademark, Verna Law, P.C. provides legal representation for any trademark law matter in all courts in New Jersey. Our cases have ranged helping business owners protect their own intellectual property rights to defending business owners from overly aggressive plaintiffs. A company’s trademarks are its brand identity and should others be using that identity, a valuable asset can be harmed. Learn More

Trademark FAQ

Do you have questions about trademarks? What is a common law trademark? What extra rights does a registered trademark have? What is a service mark registration? What are the legal requirements to register a trademark? How do you respond to an Office Action? What are descriptive marks? What does it mean to have a distinct mark? What does it mean to have a fanciful trademark? How does interstate commerce affect trademarks? Learn More

Our Legal Team

Our intellectual property law firm has three team members: two trademark attorneys and a patent agent to provide you the full range of legal services in intellectual property. Verna Law, P.C. is IP counsel for a range of entities from individual inventors to small businesses, foreign businesses, new businesses, and international companies in their robust intellectual property portfolios.

Anthony M. Verna III

Anthony M. Verna III

Managing Partner

Anthony is a trademark lawyer who is a member of the bar in the states of New Jersey and New York, as well as United States District Court for the District of New Jersey. He is a sought-after business speaker and has built Verna Law, P.C. to have a strong focus on Patent law, Trademark law, Copyright law, Domain Names, Entertainment, and Advertising law, providing legal support for modern businesses in all areas of intellectual property law who want to promote and protect themselves and stand out in this market. Anthony is an intellectual property attorney who has worked on patent protection, trademark registration, design patents, trade secrets, unfair competition, patent law litigation, trademark law litigation, domain name disputes, and copyright infringement litigation. Anthony has over 20 years of legal experience after graduating from Rutgers School of Law and has worked on various types of patents for various industries, including toys, medical devices, consumer products, and pharmaceutics, and international patents. Anthony is AV Preeminent and has Martindale-Hubbell peer review ratings. Outside of law, Anthony likes drinking a Montepulciano d’Abruzzo (his family is from the region), his first concert was Tori Amos, and he plays tuba and guitar. Learn more about Anthony here.

Wil Jacques

Wil Jacques

Patent Agent

With over 25 years of extensive experience and an engineering background along with product development, manufacturing, sales, strategic marketing, and technology licensing for government, industrial, and private sector organizations and clients, Wil is a patent valuation and licensing expert. He is registered at the United States Patent and Trademark Office as a patent agent and drafts better patent applications of various subject matter throughout the patent process including office actions. Wil is the lead in protecting patent rights at Verna Law, P.C., including patent application preparation, drafting any utility patent, any composition of matter patent, and any process patent. His focus is on assisting early-stage companies in attracting capital investments and out-licensing opportunities with larger, more established market players including government, venture capital firms, and medium to large-size corporations. Wil is an avid golfer. Learn more about Wil here.

Judy Endejan

Judy Endejan

Litigation Consultant

Judy is an experienced attorney in legal issues who focuses on telecommunications, media, and intellectual property litigation. With a unique blend of private practice and in-house experience, Judy spent ten years with GTE Corporation (now Verizon), acquiring substantial experience in public utility regulation and administrative law. She has also served as General Counsel for Fisher Communications, Inc., a major Northwest broadcast corporation. Judy’s decades of experience helps our team provide comprehensive strategy in all intellectual property litigation. Judy is a business lawyer licensed in Washington and California and has over 40 years of experience. She went to law school at the University of Wisconsin. Outside of law, Judy likes a good champagne, her first concert was The Beatles, she has two corgis named Sadie and Cosmo, and her first job after college was as a reporter at the Milwaukee Journal. Learn more about Judy here.

Contact Us for Your Free Consultation

11 + 11 =

Recent News

Trademark vs. Patent

Trademark vs. Patent

Understanding the Differences Between Trademarks and Patents Intellectual property (IP) rights are crucial for protecting innovations, creative works, and branding in today's competitive market. Two of the most common types of IP are trademarks and patents, each...

How to Sell a Patent

How to Sell a Patent

How to Successfully Sell a Patent: A Comprehensive Guide Selling a patent can be a complex but rewarding process, offering the potential for significant financial gain and the opportunity to see your patented invention utilized in the marketplace. Whether you're a...

What is a Patent Annuity?

What is a Patent Annuity?

Understanding Patent Annuities in the USA and Europe Introduction to Patent Annuities Patent annuities, also known as patent renewals, are periodic fees that patent holders must pay to maintain the validity of their patents. Both in the USA and Europe, these fees are...

Let’s Work Together