Trademark Law Articles

Law & Business Episode 57: Intellectual Property, Bankruptcy, and Employment Law Effects due to COVID with John Eastwood

Law & Business Episode 57: Intellectual Property, Bankruptcy, and Employment Law Effects due to COVID with John Eastwood

Anthony Verna sat down with John Eastwood of Eiger Law in Taipei, Taiwan to talk about some of the effects of the COVID pandemic. Some of the topics covered are intellectual property, especially in relationship to bankruptcy, and employment law across borders and...

read more

How Long do Trademarks Last?

How long do trademarks last? This question has a famous short answer with a much longer answer to follow. Trademarks last as long as the mark is used on products or in advertising for services.  As long as the trademark is in use, the trademark is in effect. Here is a...

Trademark Cease-and-Desist Letters

Navigating the Waters of Trademark Infringement: Responding to a Cease and Desist Letter Have you ever opened your email to find a cease and desist letter staring back at you? It's a moment that can trigger a flood of questions and concerns. This guide is designed to...

Are Trademarks Assets?

Are Trademarks Assets? The short answer:  Yes and No. Trademarks do have some characteristics of assets.  Many businesses assign a valuation to their trademarks (be they registered trademarks or unregistered, common-law trademarks). Understanding Trademarks as...

What is a Letter of Protest in a Trademark Application?

What is a Letter of Protest in a Trademark Application? Letters of Protest are underused tools in the toolbox of the trademark application process. The Letter of Protest is a strategic maneuver designed to influence the United States Patent and Trademark Office's...