Ensure Your Trademark’s Strength: Fanciful, Arbitrary, Suggestive, or Descriptive? In the dynamic field of intellectual property, one critical question often overlooked is the strength of the trademark you’re contemplating. The basis on which trademark registration is...
Verna Law Blog - Patent, Trademark, and Copyright Law
What are the Issues in a False Advertising Lawsuit?
What are the issues in a false advertising lawsuit? Verna Law, P.C. handles false advertising lawsuits. If you have an issue with competitors' advertising about your product, please contact us at 914-908-6757 or anthony@vernalaw.com As a competitor or a consumer,...
What are Some FTC Guidelines for Social Media Influencers?
What are some FTC guidelines for social media influencers? The Federal Trade Commission (FTC) updated guides about the endorsements for social media posts. These updated guidelines aim to protect the public from deceptive and unfair business practices, offering...
What are Some Patent Infringement Examples?
Patent Infringement Examples What are some examples of patent infringement and what do those cases tell us Patent infringement is the unauthorized creation or sale of a product that matches one or more claims in an active patent. A patent owner has the legal right to...
How to Prove Trademark Infringement
How to Prove Trademark Infringement Trademark law protects a trademark owner's exclusive right to use a trademark when another's use would likely cause consumer confusion about the source or origin of goods. Governed by the Lanham Act, establishing a violation...
Why is Section 112 of the Patent Act Important?
Why is Section 112 of the Patent Act important? Section 112 of the Patent Act, codified as 35 U.S.C. § 112, outlines the requirements for the specification of a patent application. This section is critical as it defines what an inventor must include in their patent...
Free Advertising – What does the FTC Think?
Free Advertising - What does the FTC Think? "Free" offers in advertising are governed partially by the FTC Act in the United States. The offer of “Free” merchandise or service is a promotional device frequently used to attract customers. Providing such merchandise...
How to Transfer a Trademark
How To Transfer a Trademark The owner of a trademark can agree to transfer a trademark in a trademark assignment agreement that is written and signed. New owners of trademarks that are registered at the United States Patent and Trademark Office (USPTO) must file a...
What is Copyright Infringement?
Copyright infringement is the unauthorized use of a work that qualifies under the Copyright Act for copyright protection. Unauthorized use means that the permission of the copyright owner was not granted for the use. Copyright Infringement is the taking of rights...
How Long Does a Patent Last?
How Long Does a Patent Last? (In the United States) Introduction Understanding the duration of a patent is crucial for...
Can You Trademark Your Own Name?
Can You Trademark Your Own Name? In today’s world, where personal branding is more important than ever, many...
Can You Trademark a Quote?
Can You Trademark a Quote? Trademarks play a crucial role in brand identity, helping businesses distinguish their...