Articles by Anthony M Verna III Esq.

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Video Blog 14: Celebrities with Trademarks do not Have Superior Rights than You

Recently, I've had a lot of people send me emails. They're asking about celebrities and trademarks. Why? Well, Tom Brady filed for something called TOM TERRIFIC, although I think that nobody calls him that. And, recently, LeBron James filed for TACO TUESDAY in...

Video Blog 13: YouTube’s Copyright Reporting: Weaponized?

Many people have had conversations with me about YouTube's copyright infringement reporting system. I've seen online discussions on Reddit, also, about the system. Bottom line: If you have any videos wrongly removed for infringement, appeal. But have a professional...

Foreign Applicants: New USPTO practice rule is now in effect!

The USPTO has issued Examination Guide 4-19 (August 2019), entitled "Requirement of U.S. Licensed Attorney for Foreign Trademark Applicants and Registrants." (pdf here). This was discussed on a previous video blog, also:...

Verna Law Video Blog 12: Intent to Use Trademark Applications: Business Plans Needed

Intent-to-use trademark applications. An intent-to-use trademark application requires some other evidence, if it is challenged in court, to show that the applicant has a bona fide intent to use the mark in commerce. If you have a trademark or brand to protect, call...