Verna Law, P.C. is an intellectual property law firm with a team of intellectual property lawyers and a patent agent with decades of experience combined. The practice area of the intellectual property legal team at Verna Law, P.C. include legal services for the...
Trademark Law Articles
The Transformative Power of Trademarks: LGBTQ+ Affirmation in the Post-Tam Era
In a groundbreaking move over the last few years, the U.S. Supreme Court, through its decisions in Matal v. Tam and Iancu v. Brunetti, paved the way for the federal registration of disparaging, immoral, or scandalous trademarks. This legal shift sparked a spectrum of...
Defending the Trademark Infringement Lawsuit: Have You Prepared to Lose?
This is not the most typical advice you will see on a law firm website. Litigation is about parties coming to fight in a courtroom about who is right and who is wrong. That said, sometimes, you need to prepare to lose. Maybe a defendant did not know of the Plaintiff...
Pornhub Sends a Cease-and-Desist Letter to a Restaurant
The parent company of Pornhub is demanding that a restaurant in the East Village of New York City change its logo. Mindgeek, the parent company, sent a cease-and-desist letter to the restaurant last month. The letter stated that this could cause confusion among...
Video Blog: Super Bowl Time! Here are some trademark facts from a lawyer who has fought the NFL several times in court over trademark matters.
It's a fun Super Bowl weekend! So this video blog talks about trademarks for the Super Bowl, the NFL, and teams. Enjoy!
Video Blog: Lizzo tries to register 100% That Bitch as a trademark – denied at first, allowed in the end. Why?
The Patent and Trademark Office of the United States refused to register a Lizzo trademark application for "100% That Bitch" in apparel. The reason why is because a phrase/trademark has to function as a trademark. Taking a T-shirt and puting a phrase on top of it - we...
Video Blog: Thoughts on the OkGo-Post Trademark Infrignement Lawsuit
Let's talk a little bit about the Post cereal lawsuit against OkGo. I think there's been a lot of confusion about that. So I figured even though I'm on the road, let's chat post filed a lawsuit against the band. Okay go. Why Post wants to file a trademark called OkGo...
Law and Business Podcast Episode 62: Heather and Anthony Talk about Domain Names
The "Law & Business" podcast has returned. Once again, we are with Heather Abissi, our co-host, from Abissi Law. We discuss domain names: How domain names are property;How domain names relate to trademark law;In which ways a person or business can challenge the...
Elvis Presley: What IP rights are there in the King?
The company that holds all of Elvis Presley’s merchandising rights, Authentic Brands Group (ABG), is telling everyone in Las Vegas they can’t use his name. “This couldn’t hit at a worse time. It’s not a good thing,” Clark County Clerk Lynn Goya told the Las Vegas...
How Long do Trademarks Last?
How long do trademarks last? This question has a famous short answer with a much longer answer to follow. Trademarks...
Trademark Cease-and-Desist Letters
Navigating the Waters of Trademark Infringement: Responding to a Cease and Desist Letter Have you ever opened your...
Are Trademarks Assets?
Are Trademarks Assets? The short answer: Yes and No. Trademarks do have some characteristics of assets. Many...